We're setting the standard for this style of service


We take pride in going above and beyond for everyone that uses our service - but don't just our word for it!

We've put together all of our customer reviews below to show why we are trusted nationwide with our direct cremation services.

PURE CREMATION REVIEWS

See what our customers say

Every review below has been provided by real users of our services. The Trustpilot reviews relate to our pre-paid plan, and Reviews.io are from bereaved families who have entrusted us with the care of a loved one.

Average Rating

4.89

6239 reviews

★★★★★

David Page

3rd August 2021

The plan appears good and warrents a look, only time can tell if it's a good plan i took, there;ll be ghostly screams if it;s not up to their book, and this company will be surely on myfamilies hook. Mr D E F Page

★★★★★

Michael

3rd August 2021

Painless process

★★★★★

Marta W.

3rd August 2021

I had enquired at a few cremation sites but chose Pure because they left nothing other than a few phone calls to make.The gentleman I dealt with was great, I knew exactly what I wanted and that's what I got.My children Won't have to do anything and they accept my decision.So thank you formaking it all easy for my chidren who had to deal with the cremation of their father 28 years ago and I wouldn't put them through that again.

★★★★

Robert Roy Garner

3rd August 2021

They seemed friendly and trusted

★★★★★

David G

3rd August 2021

I was so pleased that I used Pure Cremation .It took away all the stress and trauma at a time of great sadness for me.

★★★★★

Jo H

3rd August 2021

I am very very happy with my purchase of a Pure Cremation Service. It was a very easy procedure and the price was incredibly cheap. I only hope that they will be just as good when the time comes to use it as this will be an emotional time for my family and I don't want any more distress for them.

★★★★★

Desmond Francis Margetson

3rd August 2021

It was so straightforward. The website explained it all very clearly. We made our choice and bought two plans. I then realised I should have used a joint email address. Phoned up and it was changed within 10 minutes. Excellent service.

★★★★★

Allan Lewis Watson

3rd August 2021

Excellent explanatory information, easy to complete documentation, speedy telephone response and assistance.

★★★★★

Judith Dow

3rd August 2021

Service was good, received all paperwork as promised within timescale. The only fault was i received a duplicate pack the following week which is no problem but a miscommunication i think. Very happy overall.

★★★★★

Mr Basil Bruns

3rd August 2021

I read all about the plan and contacted the company to find out more. I was not pressured by this company but i found the staff were very helpful and reassuring. I was ent the company brochure and all relevant information. I thought long and hard about this before deciding it was what was ideal for me. I finally made the descion to sign up for this plan. It's a no brainer.

★★★★★

Jon Harris

3rd August 2021

I have just received the key documents from Pure Cremation that confirms that my plan with them is now fully active,it is a great relief to me to know that the burden of arranging and paying for my cremation will be taken off the shoulders of my next of kin. The very reasonable price that I have paid for my fully comprehensive plan has given me Peace of Mind and I highly recommend this Company.

★★★★★

Eric Mingo

3rd August 2021

Very helpful

★★★★

Jennifer

3rd August 2021

The process of ordering the plan was easy. I can’t comment on the after sales service as I am still very much alive.?

★★★★★

Ann Buckle

3rd August 2021

Very friendly and helpful staff and easy to talk to. Ann

★★★★★

Peter Alton

3rd August 2021

We were very impressed with Pure Cremation. When we asked for details of Pure Cremation there was no pressure put on us. The brochure was easy to understand. We decided to go with Pure Cremation and it was simple to fill in all the details needed. We would recommend this company

★★★★★

W.Smith

3rd August 2021

A very simple, pain free process with all my future plans taken care of with absolutely no hassle. Should have done it years ago. Benjamin Smith

★★★★★

Carolyn Hart

3rd August 2021

This is a much kinder service than the normal funeral service,my husband chose this so as not to upset us any more than we were already,and I totally agree.

★★★★★

John Bradley

3rd August 2021

Good service.

★★★★★

Mrs Viganego

3rd August 2021

Very helpful lady on the phone, literature was clear and easily understood. Form was straightforward to fill in , and response time was good. Thank you

★★★★★

Diane

3rd August 2021

I purchased this as I do not want a traditional funeral as I am not religious. My future cremation is now paid for in full and my son will not have any unexpected or further expense when I die. The purchase of the plan was extremely simple and I thoroughly recommend your company.

★★★★★

Customer Steve

3rd August 2021

Friendly and very helpful

★★★★★

Len A

2nd August 2021

A very good service and very caring, did exactly what was required & would recommend them.

★★★★★

Jane H

2nd August 2021

Dear Mrs Powell and Team, One of the best decisions my brother John made before he died was to book his cremation with you. It meant that we did not have to have a family conference about what was the right thing to do or how to go about organising it. The decision lifted a huge weight from our shoulders (at a time when the lifting of any weight was so appreciated) and I will not forget John's 19 year old son saying, with authority, "That is what my father wanted, and that is what we will do." At the outset I spoke to Emily who gave me a provisional date for cremation and clearly took me through the process. It was a huge relief. I think that I spoke to Emily on two more occasions, once to say that you had received John's body and confirming the Committal date already given. We understood that you could not be specific about the time of day that the committal would take place, but as a family we took time together on that date to be quiet and to think about John. The second time was to confirm when John's ashes would be delivered. One week later, on the date specified, you delivered the ashes to my father's home personally and professionally. One of my brother's motto's in life was "No Fuss" and I am very happy to say that his purpose was fully achieved. I am deeply grateful for his decision and for your company's total care and commitment to your own purpose. Thank you.

★★★★★

Sandra E

2nd August 2021

The perfect answer if you don’t want a funeral for your loved one.

★★★★★

Andrew R

1st August 2021

At a darkest of times they were they were helpful..understanding respectful and provided an exceptional service.

★★★★★

Hilary N

1st August 2021

Fantastic service from people who understood what a hard time it is when you lose someone. If they said they would phone, they did, they went above and beyond to help me, thank you

★★★★★

Anonymous

1st August 2021

The service I received during such a horrendous ordeal made the arrangements so easy and dignified. Everything was explained to me simply ensuring that I understood. The returning of the ashes was something I was not looking forward to but it has made me more peaceful and this again was done with such dignity and such caring people. If anyone is in doubt about using this company I would never hesitate to use them again.

★★★★★

Andrew B

1st August 2021

A very respectful and professional service that does exactly what it says it will do with no hidden costs. The ashes were returned to me by a courteous gentleman in uniform at a pre arranged time. I would highly recommend this company

★★★★★

Linda B

1st August 2021

First class service from purecremation, everything so simple and smooth from Start to finish Emily and Michaela were so lovely and helpful. Thank you see

★★★★★

Dayne B

31st July 2021

Excellent in every way possible . So professional. We really felt well looked after and thought of The only point I have to which mattered very much to me is . A time . I know you cannot give an exact time of the cremation but morning or afternoon would really help I phone and asked for a time on the day of my dads cremation and was told they cannot I phoned back 1 hour later to ask again and was told he was already cremated at 7.30 am So on that point a time would really help the families But Thankyou very much

Call us today:

028 9600 9600

Would you like to arrange a direct cremation or buy one of our prepaid plans? Our dedicated team provides professional guidance and support and can help you get started.